Wednesday, 25 April 2012

How legitimate are your products?



If you manufacture and trade goods, you’ll be more than aware of counterfeit products, and it’s on the rise. This uncertainty of product authenticity when making purchasing decisions not only makes everyone’s job harder, it puts a huge strain on the economy and its financial stability, not to mention destroying jobs. According to estimates by the Counterfeiting Intelligence Bureau (CIB) of the International Chamber of Commerce (ICC), counterfeit goods make up 5% - 7% of world trade. Unfortunately counterfeiters are growing at a rapid speed, and their technology has become so refined that some companies can only tell what products are real by testing them through special equipment.

Therefore, security labels are more important than ever and are a vitally important asset to any company that requires help with anti-counterfeiting, and maintaining its brand integrity. Hologram labels have become a necessity in preventing counterfeit products, enhancing brand awareness and packaging appeal as well as product validation. Research even indicates that consumers show a preference for products bearing hologram labels or custom holographic stickers when purchasing an original brand or high quality product as it gives them reassurance that the product is authentic.


The benefits of using holograms include:
  • Cannot be reproduced
  • Enhance packaging appeal and brand awareness
  • Combat counterfeiting
  • Quick and easy to validate
  • Can be customised to your patented brand/logo

Utilising the latest security technologies and techniques, our self-adhesive tamper-evident hologram labels provide security, authentication and protection against counterfeiting. Speak to a member of our expert team today to find out what type of Holographic label would best suit your company requirements and budget on 01189 364400.

Wednesday, 15 February 2012

Are you complying with Chemical regulations as efficiently as you could?

If you’re exporting chemical goods overseas then not only must your labels be printed to display the correct two colour red and black precautionary symbols to comply with GHS (Globally Harmonized System) regulations, they need to meet BS5609 standards. It is paramount that labels are designed for long term durability and performance in harsh environments so that vital information can never be eroded, as this could potentially lead to mishandling of the product.

Chemical manufacturers and suppliers, as well as testing laboratories are required to make changes to their labels in order to achieve compliance and ensure products leave the warehouse and reach their destination in their correct form. This is something that standard monochrome printers do not enable you to do quickly and efficiently, potentially wasting valuable production time and considerably effecting business processes.

With over 30 years’ experience in the chemical  label sector, PRISYM ID have a comprehensive knowledge of the industry’s challenges, and are more than aware that two colour printing to comply to new GHS regulations is a huge issue. With this in mind, we have searched the market high and low for a solution to help make our customers lives easier, and are delighted to bring the Cab XC Printer Series to the market.

This fast all-rounder reliably prints on a wide range of materials, and with its two inline thermal transfer printing units it simultaneously prints two colours in one document through one straight forward pass of the printer. The first printing unit is equipped with a ribbon saver so you never have to waste valuable resources, and it can print up to 300mm in diameter. The cutting edge technology provides manufacturers with the in-house flexibility to produce compliant labels for a range of chemical substances that require specific product and batch information in various sizes and formats, making it the simplest way yet to produce labels that comply with both GHS and BS5609 standards without the headache.

To find out more information about this industry revolution, you can either visit our Cab XC Printer section on our website or give our dedicated team a call on 01189 364400. We’d be more than happy to discuss any questions you may have and help find you a solution for your labelling requirements.